YouTube isn't just a place to watch cat videos - it's also the second largest search engine in the world! Join Bryan Caplan, BA ’07, your Dedicated Trainer for Grow with Google, as he shares ways you can tap into the power of YouTube to grow your business. This workshop is designed to help you create a YouTube Channel with compelling video content to promote your products and services and drive engagement with your brand.
In this workshop we'll discuss best practices for:
- Understanding different video formats
- How to setup a YouTube channel
- Making good, creative content, and how to target and measure the results!
Meet Bryan Caplan, BA '07 (business administration)
Bryan Caplan is a UO graduate who is all about helping you build a bigger, better business. A national speaker for Grow with Google and Constant Contact, award-winning CEO of Bryan Caplan Marketing and host of the Bigger Better Biz channel on YouTube, Bryan works with entrepreneurs around the world, teaching and coaching on digital marketing topics to help small businesses grow and succeed. Bryan is a guest lecturer at several colleges and universities throughout the country. He has also been featured on Inc, GoDaddy, Constant Contact, SCORE.org, and the Boston Business Journal.
Visit BryanCaplan.com/go to sign up for Bryan’s upcoming marketing classes, join his free marketing community, and apply for a free one-on-one strategy session with Bryan and his team.